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About Us

Jonathan's

The Bear Necessities


Since 1978

733 Parkway, GATLINBURG, TN 37738, UNITED STATES


Deborah Fleming took ownership of Jonathan's - Gatlinburg, Tennessee in 2005 when Jonathan Miller himself retired to travel the World. She has always respected and admired the commitment of having a retail store in a tourist town and when she happened upon the opportunity to run her own small business, she took it! Since Gatlinburg is a vacation destination, Deborah gets to enjoy the beauty year round.  

About Jonathan's

Independently owned and socially conscious, Jonathan's offer an engaging shopping experience true to the roots of the land.

At Jonathan's, all things Great Smoky Mountain intersect.

Learn about the local Arts & Crafts Community, City of Gatlinburg initiatives, and participate in the wonderful community events.

Discover your favorite tees from yesteryear or be the first to see our fresh fashion collections and vacation souvenirs.

We want to hear your story. Friendships happen here.